Target is learning that pursuing social justice objectives is not conducive to business:
Target’s corporate stock has plummeted significantly this week, after a petition to boycott the store crossed 1 million signatures.
The petition and subsequent boycotts are a result of Target’s corporate campaign to open up bathrooms and changing rooms in their stores based on internal gender identity rather than biological anatomy. The new policy has sparked concern that predators will use the store’s policy to target others, specifically women, by claiming that they feel like a woman on the inside.
Just this week, a biological man was arrested after allegedly secretly filming a woman trying on bathing suits in a Target dressing room in Missouri.
Recent polls have shown that Americans’ feelings towards open-bathroom policies have hardened significantly in the month of April, with support for the open-bathrooms concept falling by more than 20 percentage points.
Amid the turmoil surrounding the new policy and the immediate abuse of it in Missouri, the company’s stock fell from $84.10 per share on April 19 to roughly $79.36 as of Friday morning. That loss of $4.74 per share, if constant, would represent a corporate loss of over $2.5 billion.
As a general rule, people support SJW nonsense in theory considerably more than in any form of practice that will actually affect their own lives. Once there is a cost to virtue-signaling, the average individual will back off. The SJW, on the other hand, will double-down, convinced that the sacrifice proves his superiority.